5 1 30 knowledge and skills, 8th ed. Peter, J. Paul Primary Author mixed material #N/A Boston McGraw-Hill 2007 %5CImages%5Cmarketing+management+knowledge+8th--Peters.jpg Peter, J. Paul Primary Author Olson, Jerry C. Primary Author mixed material 0072410647 Boston Irwin/McGraw-Hill 2002 Consumer+behavior+and+marketing+strategy+--+6th+ed.--+Peter.jpg knowledge and skills Peter, J. Paul Primary Author Donnelly (Jr.), James H. Primary Author mixed material 0072552174 Boston McGraw-Hill 2004 marketing+mngt--donnelly7th.jpg Knowledge and skills Peter, J. Paul Primary Author Donnelly (Jr.), James H. Primary Author mixed material 9780071107228 Boston McGraw-Hill/Irwin 2007 marketing+management+knowledge+8th--Peters.jpg knowledge and skills, 7th ed. Peter, J. Paul Primary Author Donnelly, James H. Primary Author mixed material #N/A Boston McGraw-Hill 2004 %5CImages%5Cmarketing+mngt--donnelly7th.jpg