12 1 30 audio chapter reviews Boone, Louis E. Primary Author Kurtz, David L. Primary Author Peters, Stephen M. Primary Author mixed material #N/A Australia South-Western/Thomson Learning 2004 Kotler, Philip Primary Author mixed material 0130185256 Upper Saddle River Prentice-Hall 2001 a+framework+mktg.jpg innovative secrets that will double your small-business profits in 90 days or less Bishop, Patrick Primary Author Bishop, Jennifer A. Primary Author mixed material 0814470556 New York American Management Association (Amacom) 2001 money+tree+marketing.jpg foreign entry, local marketing & global management Johansson, Johny K. Primary Author mixed material 0073658634 Boston Irwin/McGraw-Hill 2000 global+marketing+foreign+entry+2nd+ed.jpg managing the marketing communications process Engel, James F. Primary Author Warshaw, Martin Primary Author Kinnear, Thomas C. Primary Author mixed material 0256122407 Boston Irwin/ McGraw-Hill 1994 promotional+strategy+managing+Engel+8th.jpg Hodgson, Richard S. Primary Author mixed material Chicago Dartnell 1980 Kerin, Roger A. Primary Author Berkowitz, Eric N. Primary Author Hartley, Steven W. Primary Author Rudelius, William Primary Author mixed material 0072410752 Boston Irwin/McGraw-Hill 2002 marketing+by+kerin--7th.jpeg Clarke, Martin Primary Author Birkin, Mark Primary Author Clarke, Graham Primary Author mixed material 0471498033 West Sussex, England John Wiley & Sons (Asia) Pte Ltd. 2002 retail+geography+%26+intelligent+network--birkin.jpg a core capability challenge Natasuminta, Ukar Primary Author mixed material Jakarta IPMI 1996 GFP+Cover.jpg Winer, Russell S. Primary Author mixed material 0131228013 Upper Saddle River Pearson Education International 2004 marketing+management--Winner--2nd.jpg Kotler, Philip Primary Author Keller, Kevin Lane Primary Author mixed material 013196853X Englewood Cliffs Pearson Education Inc. 2006 marketing+management+12th--Kotler.jpg Knowledge and skills Peter, J. Paul Primary Author Donnelly (Jr.), James H. Primary Author mixed material 9780071107228 Boston McGraw-Hill/Irwin 2007 marketing+management+knowledge+8th--Peters.jpg