APA Style
Zeithaml, Valarie A., Bitner, Mary Jo. (2000).
Services marketing : integrating customer focus across the firm (2nd ed.).
Boston:
Irwin/McGraw-Hill.
Chicago Style
Zeithaml, Valarie A., Bitner, Mary Jo.
Services marketing : integrating customer focus across the firm.
2nd ed.
Boston:
Irwin/McGraw-Hill,
2000.
Text.
MLA Style
Zeithaml, Valarie A., Bitner, Mary Jo.
Services marketing : integrating customer focus across the firm.
2nd ed.
Boston:
Irwin/McGraw-Hill,
2000.
Text.
Turabian Style
Zeithaml, Valarie A., Bitner, Mary Jo.
Services marketing : integrating customer focus across the firm.
2nd ed.
Boston:
Irwin/McGraw-Hill,
2000.
Print.