APA Style
Keller, Kevin Lane. (2003).
Strategic branding management : building measuring, and managing brand equity (2nd ed.).
Upper Saddle River:
Pearson Education Inc..
Chicago Style
Keller, Kevin Lane.
Strategic branding management : building measuring, and managing brand equity.
2nd ed.
Upper Saddle River:
Pearson Education Inc.,
2003.
Text.
MLA Style
Keller, Kevin Lane.
Strategic branding management : building measuring, and managing brand equity.
2nd ed.
Upper Saddle River:
Pearson Education Inc.,
2003.
Text.
Turabian Style
Keller, Kevin Lane.
Strategic branding management : building measuring, and managing brand equity.
2nd ed.
Upper Saddle River:
Pearson Education Inc.,
2003.
Print.