APA Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D.. (2006).
Services marketing : integrating customer focus across the firm (4th ed.).
Boston:
McGraw-Hill.
Chicago Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D..
Services marketing : integrating customer focus across the firm.
4th ed.
Boston:
McGraw-Hill,
2006.
Text.
MLA Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D..
Services marketing : integrating customer focus across the firm.
4th ed.
Boston:
McGraw-Hill,
2006.
Text.
Turabian Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D..
Services marketing : integrating customer focus across the firm.
4th ed.
Boston:
McGraw-Hill,
2006.
Print.