APA Style

Zook, Chris. (2004). Beyond the core : expand your market without abandoning your roots . Boston: Harvard Business School Press.

Chicago Style

Zook, Chris. Beyond the core : expand your market without abandoning your roots. Boston: Harvard Business School Press, 2004. Text.

MLA Style

Zook, Chris. Beyond the core : expand your market without abandoning your roots. Boston: Harvard Business School Press, 2004. Text.

Turabian Style

Zook, Chris. Beyond the core : expand your market without abandoning your roots. Boston: Harvard Business School Press, 2004. Print.