APA Style
Pride, William M., Ferrell, O. C.. (2016).
Marketing (18th ed).
Mason, OH : South-Western:
Cengage Learning.
Chicago Style
Pride, William M., Ferrell, O. C..
Marketing.
18th ed
Mason, OH : South-Western:
Cengage Learning,
2016.
Text.
MLA Style
Pride, William M., Ferrell, O. C..
Marketing.
18th ed
Mason, OH : South-Western:
Cengage Learning,
2016.
Text.
Turabian Style
Pride, William M., Ferrell, O. C..
Marketing.
18th ed
Mason, OH : South-Western:
Cengage Learning,
2016.
Print.