APA Style

Kotler, Philip, Armstrong, Garry. (2021). Principles of Marketing (18th). USA: Pearson Education.

Chicago Style

Kotler, Philip, Armstrong, Garry. Principles of Marketing. 18th USA: Pearson Education, 2021. Text.

MLA Style

Kotler, Philip, Armstrong, Garry. Principles of Marketing. 18th USA: Pearson Education, 2021. Text.

Turabian Style

Kotler, Philip, Armstrong, Garry. Principles of Marketing. 18th USA: Pearson Education, 2021. Print.