APA Style

Lovelock, Christopher H., Wirtz, Jochen. (2004). Services marketing : people, technology, strategy (5th ed.). Upper Saddle River: Pearson Education International.

Chicago Style

Lovelock, Christopher H., Wirtz, Jochen. Services marketing : people, technology, strategy. 5th ed. Upper Saddle River: Pearson Education International, 2004. Text.

MLA Style

Lovelock, Christopher H., Wirtz, Jochen. Services marketing : people, technology, strategy. 5th ed. Upper Saddle River: Pearson Education International, 2004. Text.

Turabian Style

Lovelock, Christopher H., Wirtz, Jochen. Services marketing : people, technology, strategy. 5th ed. Upper Saddle River: Pearson Education International, 2004. Print.