APA Style
Holt, Douglas B.. (2004).
How brands become icons : the principles of cultural branding .
Boston:
Harvard Business School Press.
Chicago Style
Holt, Douglas B..
How brands become icons : the principles of cultural branding.
Boston:
Harvard Business School Press,
2004.
Text.
MLA Style
Holt, Douglas B..
How brands become icons : the principles of cultural branding.
Boston:
Harvard Business School Press,
2004.
Text.
Turabian Style
Holt, Douglas B..
How brands become icons : the principles of cultural branding.
Boston:
Harvard Business School Press,
2004.
Print.