APA Style
Dyer, Davis, Dalzell, Frederick, Olegario, Rowena. (2004).
Rising tide : lessons from 165 years of brand building at Procter & Gamble .
Boston:
Harvard Business School Press.
Chicago Style
Dyer, Davis, Dalzell, Frederick, Olegario, Rowena.
Rising tide : lessons from 165 years of brand building at Procter & Gamble.
Boston:
Harvard Business School Press,
2004.
Text.
MLA Style
Dyer, Davis, Dalzell, Frederick, Olegario, Rowena.
Rising tide : lessons from 165 years of brand building at Procter & Gamble.
Boston:
Harvard Business School Press,
2004.
Text.
Turabian Style
Dyer, Davis, Dalzell, Frederick, Olegario, Rowena.
Rising tide : lessons from 165 years of brand building at Procter & Gamble.
Boston:
Harvard Business School Press,
2004.
Print.