APA Style

Gummesson, Evert. (2008). Total relationship marketing : marketing management, relationship strategy, CRM, and a new dominant logic for the value-creating network economy (3rd ed.). Amsterdam: Butterworth-Heinemann.

Chicago Style

Gummesson, Evert. Total relationship marketing : marketing management, relationship strategy, CRM, and a new dominant logic for the value-creating network economy. 3rd ed. Amsterdam: Butterworth-Heinemann, 2008. Text.

MLA Style

Gummesson, Evert. Total relationship marketing : marketing management, relationship strategy, CRM, and a new dominant logic for the value-creating network economy. 3rd ed. Amsterdam: Butterworth-Heinemann, 2008. Text.

Turabian Style

Gummesson, Evert. Total relationship marketing : marketing management, relationship strategy, CRM, and a new dominant logic for the value-creating network economy. 3rd ed. Amsterdam: Butterworth-Heinemann, 2008. Print.