APA Style

Kerin, Roger A., Peterson, Robert. (2001). Strategic marketing problems : cases and comments (9th ed.). New Jersey: Prentice-Hall International.

Chicago Style

Kerin, Roger A., Peterson, Robert. Strategic marketing problems : cases and comments. 9th ed. New Jersey: Prentice-Hall International, 2001. Text.

MLA Style

Kerin, Roger A., Peterson, Robert. Strategic marketing problems : cases and comments. 9th ed. New Jersey: Prentice-Hall International, 2001. Text.

Turabian Style

Kerin, Roger A., Peterson, Robert. Strategic marketing problems : cases and comments. 9th ed. New Jersey: Prentice-Hall International, 2001. Print.