APA Style

Aaker, David A., Kumar, V., Day, George S.. (2001). Marketing research (7th ed.). New York: John Wiley & Sons.

Chicago Style

Aaker, David A., Kumar, V., Day, George S.. Marketing research. 7th ed. New York: John Wiley & Sons, 2001. Text.

MLA Style

Aaker, David A., Kumar, V., Day, George S.. Marketing research. 7th ed. New York: John Wiley & Sons, 2001. Text.

Turabian Style

Aaker, David A., Kumar, V., Day, George S.. Marketing research. 7th ed. New York: John Wiley & Sons, 2001. Print.