APA Style

Lane, Kevin, Swaminathan, Vanitha. (2020). Strategic Brand Management Building, Measuring, and Managing Brand Equity (5th ed). United Kingdom: Pearson Education.

Chicago Style

Lane, Kevin, Swaminathan, Vanitha. Strategic Brand Management Building, Measuring, and Managing Brand Equity. 5th ed United Kingdom: Pearson Education, 2020. Text.

MLA Style

Lane, Kevin, Swaminathan, Vanitha. Strategic Brand Management Building, Measuring, and Managing Brand Equity. 5th ed United Kingdom: Pearson Education, 2020. Text.

Turabian Style

Lane, Kevin, Swaminathan, Vanitha. Strategic Brand Management Building, Measuring, and Managing Brand Equity. 5th ed United Kingdom: Pearson Education, 2020. Print.