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The moderating role of religious belief in influencing individual donor attitude in greater Jakarta : as seen from the evidence in plan Indonesia

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2023658658IPMI KalibataAvailable

Publisher :Sekolah Tinggi Manajemen IPMI , 2022

Charities aid foundation reported that Indonesian are identified as the number one giver worldwide, especially in donating money and volunteering time. In the last 3 (three) years, Yayasan plan International Indonesia (YPII) has experienced growth in Individual donations with an average increase of 31% annually, however, when compared to other NGOs, the income from individual donors at plan Indonesia are still not good enough. In comparison with religious-based NGOs, PLAN Indonesia's individual fundraising is still far behind. Thus, a major question arises whether the perception of philanthropic programs (PP) and trust in NGOs (TN) have a significant relationship with fundraising attitude (AF) during covid-19 pandemic recovery, and the moderating role of religious belief (RB) has a significant effect on it. It employed the PLS-SEM software to generate the structural model and analyze the 22-questionnaire data collected from 161 respondents during the period of October 2022 from specific criteria for selecting purposive sampling, resulting PP signifiacntly influence and impact AF during the covid-19 pandemic recovery fundraising appeal, while TN not significantly influence and impact AF during the COVID-19 pandemic recovery fundraising appeal.

Series Title
-
Call Number
658
Publisher Place Jakarta Selatan
Collation
95p: ill; 30cm
Language
English
ISBN/ISSN
-
Classification
658
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Specific Info
-
Statement
Content Type
text

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