International business : competing in the global market place
| Gmd : Text
| Availability :
| 00000003998 | HD62.4 .H55 2000 | (General Book) | Available - Ada |
Publisher :Irwin/McGraw-Hill , 2000
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International Business ; Competing in the Global Marketplace is intended for the first international business course at either the undergraduate or the MBA level.
To be comprehensive, an international business textbook must :
* explain how and why the world's countries differ
* present a thorough review of the economics and politics of international trade and investment
* explian the functions and form of the global monetary system
* examine the strategies and structures of international businesses
* assess the special roles of an international business's various functions.
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| Call Number |
HD62.4 .H55 2000
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| Publisher Place | Boston |
| Collation |
xxviii, 692p.; 28cm + CD ROM
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| Language |
English
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| ISBN/ISSN |
0071175849
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| Classification |
HD62.2-62.8
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| Edition |
3rd ed.
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No other version available