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Understanding business

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00000011681HD31 .N4897 2013 (Library Reserved)Available - Ada
00000011682HD31 .N4897 2013 (General Book)Available - Ada
32132017GC3HD31 .N4897 2013 C3 (General)Available

Publisher :McGraw-Hill Irwin, , 2013

Understanding Business Global Edition by Nickels, McHugh, and McHugh has been the number one textbook in the introduction to business market for several editions for three reasons: (1) The commitment and dedication of an author team that teaches this course and believes in the importance and power of this learning experience, (2) we listen to our customers, and (3) the quality of our supplements package. We consistently look to the experts ' full-time faculty members, adjunct instructors, and of course students ' to drive the decisions we make about the text itself and the ancillary package. Through focus groups, symposia, as well as extensive reviewing of both text and key ancillaries, we have heard the stories of more than 600 professors and their insights and experiences are evident on every page of the revision and in every supplement. As teachers of the course and users of their own materials, the author team is dedicated to the principles of excellence in business education. From providing the richest most current topical coverage to using dynamic pedagogy that puts students in touch with today's real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, Understanding Business leads the way.

Series Title
-
Call Number
HD31 .N4897 2013
Publisher Place New York
Collation
xxii, 577, [180] p. : col. ill. ; 29 cm.
Language
English
ISBN/ISSN
9780077140885
Classification
HD31
Media Type
-
Carrier Type
-
Edition
10th ed
Subject(s)
Specific Info
-
Statement
Content Type
-

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