13 1 30 an Asian perspective Kotler, Philip Primary Author Swee Hoon Ang Primary Author Siew Meng Leong Primary Author Chin Tiong Tan Primary Author mixed material 0132548976 Singapore Prentice-Hall 1996 marketing+management+an+asia+perspective.jpg planning and implementation Walker, Orville C. Primary Author Byod, Harper Primary Author Larreche, Jean-Claude Primary Author mixed material 0256112711 Homewood Irwin 1992 Marketing+strategy%2C+planning+and+implementation+--+Walker.jpg Hong, Yea Chye Primary Author Ito, Marie Primary Author Aulia, Irawan Primary Author Tjahyanto, Dwi Primary Author Aditia, Sri Primary Author Daud, Mudzaffar Primary Author mixed material Jakarta IPMI 2003 GFP+Cover.jpg Morrison, Alastair M. Primary Author mixed material 0766816052 Australia Delmar/Thomson Learning 2004 hospitality+and+travel+marketing--morrison.jpg Rizalianur Primary Author mixed material Jakarta IPMI Business School 2009 GFP+Cover.jpg Advertising Strategy Rangan, V. Kasturi Primary Author Montgomery, Janet Primary Author mixed material #N/A Boston Harvard Business School Press 1990 %5CImages%5CMultimedia%5Cvideo+cover+red.jpg Dry Idea Advertising (A) Spence, Shirley M. Primary Author Bonoma, Thomas V. Primary Author mixed material #N/A Boston Harvard Business School Publishing 1986 %5CImages%5CMultimedia%5CVideo+cover+white.jpg Dry Idea Advertising (B) Spence, Shirley M. Primary Author Bonoma, Thomas V. Primary Author mixed material #N/A Boston Harvard Business School Publishing 1986 %5CImages%5CMultimedia%5CVideo+cover+black.jpg Dry Idea Advertising (C) Kotler, Philip Primary Author Morgan, Mark W. Primary Author mixed material #N/A Boston Harvard Business School Publishing 1986 %5CImages%5CMultimedia%5CVideo+cover+black.jpg Vizir Launch--Interview with Wolfgang Berndt Bartlett, Christopher A. Primary Author mixed material #N/A Boston Harvard Business School Publishing 1986 %5CImages%5CMultimedia%5CVideo+cover+black.jpg English Leather Cespedes, Frank V. Primary Author Goode, Laura Primary Author mixed material #N/A Boston Harvard Business School Publishing 1992 %5CImages%5CMultimedia%5Cvideo+cover+red.jpg development of the Aspire, Interviews with Mike Culver, Stan Shih, and Arthur Pai Barlett, Christopher A. Primary Author mixed material #N/A Boston Harvard Business School Publishing 2001 %5CImages%5CMultimedia%5CVideo+cover+black.jpg international expansion -- DVD Bartlett, Christopher A. Primary Author mixed material #N/A Boston Harvard Business School Publishing 2006 %5CImages%5CMultimedia%5CJollibee.jpg