The rapid development on information technology and the use of the internet creates opportunities for businesses in the furniture retail sector to reach their costumers to shop online. JYSK is a modern furniture retail company from Denmark that sells household goods such as mattresses, furniture, and room decorations with Scandinavian style, introducing JYSK application, to provide customers a convenient experience in online shopping. However, the sales target of mobile applications is not achieved. The target is 6% but the reality is 2-3%. The main factors that influenced the intention to use technology according to Technology Acceptance Model (TAM) are Perceived Usefulness (PU), Perceived Ease of Use (PEU), Intention to use the application.