Doing good and doing well takes graduate business students, teachers and corporate responsibility is practiced in particular firms. The 20 cases tell a story of the problems faced by business practitioners as they engaged or did not engage in corporate responsibility in five areas of action - community relations, business and the environment, labor and workplace conditions, corporate social investment, and corporate governance. Most of all , the cases challenge the students to place themselves as the decision-makers confronted with the problems and alternatives of the case actors and to recommend solutions or analyses.

TABLE OF CONTENTS:



I.COMMUNITY RELATIONS 1

Nusa Pacific Island Development Corporation: The Chedi Ubud A (Indonesia) 2

Nusa Pacific Island Development Corporation: The Chedi Ubud and The Rising Union B (Indonesia) 16

Nusa Pacific Island Development Corporation: The Chedi Ubud and Commitments from the Past C (Indonesia) 28

Nusa Pacific Island Development Corporation: " The Chedi-Ubud and the Local Communities D (Indonesia) 35

The MERALCO Depressed Area Electrification Program: Financial and Economic Cost Benefit Analysis (Philippines) " 45

Pharmacia India and the Quarterly Contraceptive -Depo-Provera: Social, Regulatory and Ethical Issues (India) 68

The Gobel Group: Corporate Philosophy A (Indonesia) : 84

Gobel Foundation: From Philosophy to Practice B (Indonesia) 96

Rethinking Corporate-Community Relations: Millennial Challenges for Tata Steel (India) 101



Inti Indorayon Utama (Indonesia) 119



II.BUSINESS & THE ENVIRONMENT 143



The Bubbles Divers and the Reefs (Indonesia) 144 Excel Industries Ltd. (India) 158

PT Pupuk Kujang (Indonesia) 172

Profits Versus PollutIon. Looking for the WIn WIn strategy (IndIa) 179

III.LABOR & WORKPLACE CONDITIONS 198

North Phannaceutical Company (China) 199

Gazelle International: Labour Standards in New Delhi's Backyard (India) 205

IV.CORPORATE SOCIAL INVESTMENT 228

Hilton Hanoi Opera (Vietnam) 229

The Body Shop's AIDS Awareness Campaign (Singapore) 238



V.CORPORATE GOVERNANCE 248

Do Codes of Conduct Work? The Case of Levi Strauss Philippines A (Philippines) 249

Do Codes Go Far Enough? Levi Strauss Philippines B (Philippines) 273

Thai Danu Bank Co. Ltd. (Thailand) : 299

Humanizing the Economy: The Body Shop and Global Fair Trade A (UK) 313

Measures of Goodness: The Body Shop and Global Fair Trade B (UK) 329

To Give To God or To Give To Caesar (Philippines) : 346

Essential Ingredients for Beauty Essential (Thailand) :: 352

ABB Transformer Ltd. (Vietnam) 372