Lind/Marchal/Wathen: STATISTICAL TECHNIQUES IN BUSINESS AND ECONOMICS, 12/e is a perennial market best seller due to its comprehensive coverage of statistical tools and methods delivered in a student friendly, step-by-step format. The text is non-threatening and presents concepts clearly and succinctly with a conversational writing style. All statistical concepts are illustrated with solved applied examples immediately upon introduction. Modern computing tools and applications are introduced, but the text maintains a focus on presenting statistics content as opposed to technology or programming methods, and the twelfth edition continues as a "students" text with increased emphasis on interpretation of data and results.



Table of Contents :



* What is Statistics?

* Describing Data: Frequency Distributions and Graphic Presentation

* Describing Data: Numerical Measures

* Describing Data: Displaying and Exploring Data

* A Survey of Probability Concepts

* Discrete Probability Distributions

* Continuous Probability Distributions

* Sampling Methods and The Central Limit Theorem

* Estimation and Confidence Intervals

* One Sample Tests of Hypothesis

* Two Sample Tests of Hypothesis

* Analysis of Variance

* Linear Regression and Correlation

* Multiple Regression and Correlation Analysis

* Nonparametric Methods: Chi-Square Applications

* Nonparametric Methods: Analysis of Ranked Data

* Statistical Quality Control

* Index Numbers

Time Series and Forecasting

An Introduction to Decision Theory



Student CD-ROM included