Marketing in Venus : the Garuda Indonesia story ; membangun memorable experience belajar dari bisnis penerbangan
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HF5415.13 .K37 2005
00000009991
Available - Ada
Publisher :Markplus&Co , 2005
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Berisi penerapan konsep Marketing in Venus di bisnis penerbangan. membahas strategi membangun memorable experience di bisnis servis. Ditulis oleh Hermawan Kartajaya berdasarkan customeris point of view. Inspiratif bagi para pelaku bisnis yang bergerak di industri servis. memadukan pembahasan konsep dan kolom-kolom ringan.
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HF5415.13 .K37 2005
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| Publisher Place | Jakarta |
| Collation |
xvi, 223p.: ill.; 20cm.
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| Language |
Indonesia
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| ISBN/ISSN |
9799849187
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| Classification |
HF5415.13
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