MULTINATIONAL MANAGEMENT: A STRATEGIC APPROACH uses strategy as its unifying theme to explore the global economy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organizational practices. Cullen/Parboteeah also covers the key topics of formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, and business ethics.



Table of Contents:

Part 1. Foundations of multinational management

1. Multinational management in a changing world

2. Culture and multinational management

3. The institutional context of multinational management

Part 2. Strategy content and formulation for multinational companies

4. Strategic management in the multinational company : content and formulation

5. Multinational and participation strategies : content and formulation

6. Small business as multinational companies : overcoming barriers and finding opportunities

Part 3. Management processes in strategy implementation : design choices for multinational companies

7. Organizational design for multinational companies

8. International strategic alliances : amangeemnt and design

9. Multinational e-commerce : strategies and structures

Part 4. Strategy implementation for multinational companies : human resource management

10. International human resource management

11. HRM in the local context : knowing when and how to adapt

Part 5. Strategy implementation for multinational companies : interaction processes

12. International negotiation and cross-cultural communication

13. Motivation in multinational companies

14. Leadership and management behavior in multinational companies

Part 6. The ethical context of multinational management

15. Managing ethical and social responsibility challenges in multinational companies

Glossary

Index