Economics for Managers takes a practical problem-solving approach. The focus is on the economics - not the mathematics - of the managerial decision process. Quantitative tools are sometimes employed, but the emphasis is on economic intuition.



Contents:

Preface

Part 1. Introduction to managerial economics & policy

Part 2. Consumer demand

Part 3. The production process and costs

Part 4. Imperfect competition and competitive strategy

Part 5. Long-term investment policy

Appendices

Index