International business : a Managerial perspective
| Gmd : Text
| Availability :
00000010811 | HD62.4 .G74 2007 | (General Book) | Available - Ada |
International Business : a Managerial Perspective is packed with current examples that reflects the vibrancy of the field of international business.
Contents :
Part 1. The worlds marketplaces
Ch. 1. An overview of international business
Ch 2. Global marketplaces and business centers
Ch 3. Legal, technological, and political forces
Ch 4. The role of culture
Ch 5. Ethics and social responsibility in international business
Part 2. The international environment
Ch 6. International trade and investment
Ch 7. The international monetary system and the balance of payments
Ch 8. Foreign exchange and international financialmarkets
Ch 9. Formulation of national trade policies
Ch 10. International Cooperation among nations
Part 3. Managing International business
Ch.11. International strategic management
Ch.12. Strategies for analyzing and entering foreign markets
Ch.13. International strategic alliances
Ch.14. International organization design and control
Ch.15. Leadership and employee behavior in international business
Part 4. Managing international business operations
Ch.16. International marketing
Ch.17. International operations management
Ch.18. International financial management
Ch 7. The international monetary system and the balance of payments
Ch 8. Foreign exchange and international financial markets
Ch 9. Formulation of national trade policies
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Call Number |
HD62.4 .G74 2007
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Publisher Place | Upper Saddle River |
Collation |
xxvi, 640 p. : col. ill., col. maps ; 29 cm.
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Language |
English
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ISBN/ISSN |
0132335328
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Classification |
HD62.2-62.8
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Carrier Type |
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Edition |
5th ed.
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Subject(s) | |
Specific Info |
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Statement |
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Content Type |
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No other version available