Relation between compete strategy with quantity sale of motor company.

Indonesia development in Orde Baru not exatcly develops a strong foundation in national economy. Economic crisis which knock over Indonesian recently, economic development which build in the past ten years just giving an artificial impression. We are faced with high unemployment, lower purchasing power and high overseas debt.

Economic monetary policy, especially deregulation and debiroctisation policy, not in development stages and company growth to share active part in development. What happened exactly is the concentration economics strength in some big entrepreneur or individuals called konglomerat with inequitable monopolistic efforst which oppose against our constitution. They were given opportunity to rule industrial from upstream to downstream.

Some factors weaking this new company cannot be burdened intact to all suporter of the company. Point of view and national economic policy tend to pursue change have dribbled new company to marginal sector. The mistake of this development strategy, have to be paid with down of national economy.

Political reform with economic crisis which is happen since 1998 had become most valuable lesson for Indonesian. But also at the same time it was a hidden blessing for new company performance. In the middle of downfall economics effort, TVS Motor Company develops a company in Indonesia to compete with others companies which have entered Indonesia market.

This show indication that new company has potential effort to permeate labour. New industry development was imperative assesed because it can open opportunity to labour and could repair an added value of national economic. The development also related to policy and government opportunity to develop new industry.

Competition that happened in corporate world of course will influence new industry in improving quantity sale. It related to applied compete strategy to get profit advantage as optimal as possibly to continuity of company.

Every company which competing in industry must have a compete strategy, neither explicitly. This strategy may develop by explicitly through planning process or possible have also expanded implicitly through activities from various department of functional company.



Research Location : PT TVS Motor Company



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