Cluster strategy : Strategi memaksimalkan sales promotion tanpa diketahui pesaing
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HF5438.5 .R69 2005
00000010857
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Publisher :Gramedia Pustaka Utama , 2005
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Di dalam buku ini akan dibahas antara lain : prinsip strategi lorong rikus, Sun Tzu ahli strategi perang China klasik, berbagai bentuk sales promotion, sales promotion berdasar strategi cluster, mekanisme strategi cluster, aplikasi strategi cluster melalui beberapa kasus, konsep pembuatan program komputer sales promotion, terakhir keunggulan serta kelemahan strategi cluster.
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HF5438.5 .R69 2005
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xvi, 183p.; 22cm.
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Indonesia
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| ISBN/ISSN |
9792213856
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HF5438.5
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