Although the particular cases and dilemmas regarding business ethics alter and change with time, the underlying principles and theoritical issues rarely do. Business ethics is about doing"the right thing for the right reason" in our private and public lives, especially in our work and on the job. Business ethics asks: What ought we do in relation to others? Beyond rules and requirements, what do I owe the people I work with (fellow employees), work for (managers-owners), and the people I come to work to serve (customers)?

Given the basic fact of change, textbooks, like the times, also need to change. The fifth edition of Case Studies in Busines Ethics offers a series of new and updated cases and essays on some of the most pertinent ethical issues in today's business environment. This edition has replaced 80 percent of the cases and essays and offers two entirely new sections entitled "Privacy, Ethics, and Technolog" and "Leadership".



New cases/Essays:

* Sex, lies, and advertising

* Racism in the workplace

* Is your family wrecking your career?

* Enron : Paragon to Pariah?

* The good old boys at WorldCom

* Ford-Firestone

* Edible rugs, anyone!

* Sweatshops

* Rippers, Portal users, and profilers

* Moral leadership/Moral mazes

Besides a number of cases that are drawn from current news headlines, this edition continues to offer a selection of classical cases and essays that exemplify a number of perennial topics and questions in the field:

* Tylenol's rebound

* Ford Pinto

* Sex discrimination at Eastern

* Uptown, Dakota, and Powermaster

* Let the buyer beware

* Truth pays

* Deceit, Denial, Cover Up

* Gender Bias, Public image

* Advertisement

* Profits versus principles