Image of Niche marketing for coaches : a practical handbook for building a life coaches, executive coaching or business coaching practice

Niche marketing for coaches : a practical handbook for building a life coaches, executive coaching or business coaching practice

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00000011066HF5415.127 .M35 2007 (General Book)Available - Ada

Publisher :Thorogood , 2007

Product Description

Niche Marketing for Coaches is the essential handbook for building a life coaching, executive coaching or business coaching practice.



Based on years of first-hand, practical experience this book shows you how to transform yourself from being just another coach into someone who stands out to your clients as the natural and only choice.



As you read through the pages, you?ll discover how to:

? Identify your own, personal niche

? Use the marketing techniques which work best for coaches

? Anticipate your prospective clients? wants and needs

? Work with coaching tools and models when planning your marketing strategy

? Set your coaching rates and put packages together

? Win business from individuals, sole traders, and large organizations

? Write press releases, brochures, websites, sales letters

and much, much more



About the Author

Hannah McNamara is a successful coach and Managing Director of HRM Coaching Ltd, London. She is a Chartered Marketer, qualified coach and popular speaker. She also runs the coaching website MarketingHelpForCoaches.com.



(Source. Amazon.com)

Series Title
-
Call Number
HF5415.127 .M35 2007
Publisher Place London
Collation
xvi, 235p.'; 24cm.
Language
English
ISBN/ISSN
9781854184832
Classification
HF5415.127
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Specific Info
-
Statement
Content Type
-

No other version available



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