This new textbook on operations management addresses the impact of operations decisions on the firm and emphasizes cross-functional decision making. The text provides materials of interest to general business students and operations management majors. By stressing cross-functional decision making, the text provides a unique and current business perspective for all students. This is the first text to incorporate cross-fnctional decision making in every chapter.



A unified decision framework organizes the material by grouping decisions into four major categories : process, quality, capacity, and inventory. This framework is intended to make it easy for students to understand the decision role and responsibilities of operations in relation to other functions such as marketing and finance. Te text also provides a balanced treatment of both service and manufacturing firms.



The latest content is incorporated, including global operations, supply chain management, virtual operations, theory of constraints, ERP, new technology, competency-based strategy, agile manufacturing, and mass customization. Complete coverage is also provided on traditional topics, including process design, services, quality management, JIT, inventory control, and scheduling.