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Management information systems : managing the digital firm

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00000010551T58.6 .L376 2006 (General Book)Available - Ada
00000010679T58.6 .L376 2006 (General Book)Available - Ada

Publisher :Pearson Education International , 2006

Management Information Systems: The Managing Digital Firm, Ninth Edition, is based on the premise that information systems knowledge is essential for creating successful, competitive firms, managing global corporations, adding business value, and providing useful products and services to customers.

One of the central questions facing managers today is how to optimize their firms' returns on their information systems investments. In the United States alone, capital expenditures for computing and telecommunications equipment and services will amount to an estimated $ 1.8 trilion in 2005. Accordingly, one central focus of this book is to help managers make better conditons about technology and to achieve the maximum value from their information technology investments. We do this in part by describing how contemporary real-world managers and firms make these decisions, and in part by providing you with analytic concepts that you will find useful in making decisions in the future. This book is provide an introduction to management information systems (MIS) that undergraduate and MBA students will find vital to their professional success regardless of their major area or concentration.

Series Title
-
Call Number
T58.6 .L376 2006
Publisher Place Upper Saddle River
Collation
xxxii, 607p. : ill.; 28cm.
Language
English
ISBN/ISSN
0131971921
Classification
T58.6
Media Type
-
Carrier Type
-
Edition
9th ed.
Subject(s)
Specific Info
-
Statement
Content Type
-

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