Image of International Management Managing Across Borders and Cultures: Text and Cases

International Management Managing Across Borders and Cultures: Text and Cases

| Gmd : Text

| Availability :

00000011762HD62.4 .D47 2011 (Library Reserved)Available - Ada
00000011763HD62.4 .D47 2011 (General Book)Available - Ada

Publisher :Prentice Hall , 2011

Description

For undergraduate and graduate students majoring in international business or general management.



An exploration of the issues facing international business managers today.



International Management explores the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.



The seventh edition contains current research, events, and global developments while exposing students to the recent trends that are affecting international business managers in today's hypercompetitive global environment.







Features

For undergraduate and graduate students majoring in international business or general management.



An exploration of the issues facing international business managers today.



International Management explores the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.



The seventh edition contains current research, events, and global developments while exposing students to the recent trends that are affecting international business managers in today's hypercompetitive global environment.



NEW! Comprehensive Cases. In order to keep pace with today's ever-changing global business world, all of the comprehensive cases are current and feature examples and businesses that students are likely to be familiar with. Examples include:

Nokia's Business Interests vs. German Pressures

MTV Networks Arabian Challenge

Google's Country Experiences

eBay in Japan

The Chrysler-Fiat Alliance

Ratan Tata-leading the Tata Group into the twenty-first century



NEW! Integrative Case. The new case for this edition-The International Committee of the Red Cross: Managing Across Cultures-challenges students to integrate topics such as strategy, structure, IHRM, communication, cross-cultural management, and political issues in a not-for-profit organization throughout the text.



New, Updated, and Revised Comparative Management in Focus sections provide an in-depth, comparative application of chapter topics from a broad range of specific countries or regions. Some of these sections include:

China's Economy Just Keeps Chugging

Profiles in Culture: Japan, Germany, Latin America, and South Korea

Comparative IHRM Practices

Communicating with Arabs

Strategic Planning for the EU Market

Joint Ventures in the Russian Federation

Motivating in Mexico

NEW! Chapter-Ending Cases. There are six new and three updated cases in this edition, featuring topics such as:

Indian BPOs Waking Up to the Philippines Opportunity

Australia and New Zealand: Doing Business with Indonesia

YouTube LLC: Going Global by Acting Local

Acer Restructures for Global Growth

Kelly's Assignment in Japan

NEW! Chapter-Opening Profiles. To further this edition's commitment to currency, nine new chapter-opening profiles have been added, in addition to including some of the most effective and engaging profiles from the previous edition.



NEW! Streamlined Text, Presented in Eleven Chapters. This edition has been streamlined for efficiency while still retaining its focus on global strategic positioning, entry strategies and alliances, effective cross-cultural understanding and management, and developing and maintaining an effective global management framework.



OTHER POINTS OF DISTINCTION



Experiential Exercises, found in the end-of-chapter material, challenge students on topics such as ethics in decision-making, cross-cultural negotiations, and strategic planning.



Integrative Term Project, outlined at the end of the text, provides a vehicle for research and the application of course content.



Internet Study Guide and chapter quizzes are available on the text's Website. These quizzes ask a variety of multiple choice, true/false, and essay questions, which provide students with immediate feedback.

Series Title
-
Call Number
HD62.4 .D47 2011
Publisher Place Upper Saddle River
Collation
xii, 468 p. : ill., maps ; 29 cm.
Language
English
ISBN/ISSN
9780132545556
Classification
HD62.2-62.8
Media Type
-
Carrier Type
-
Edition
7th ed
Subject(s)
Specific Info
-
Statement
Content Type
-

No other version available



Information


RECORD DETAIL


Back To PreviousXML DetailCite this