Redefining Customer Value Proposition and Organizational Culture at Astra BMW
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| 00000011953 | 460 | (GFP) | Available - Ada |
Publisher :IPMI International Business School , 2014
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In brief, the objective of this project is to redefine the customer value proposition and the organizational culture of Astra BMW, so that the company will have strong foundation in formulating business strategy and achieving target, while at the same time ensuring the readiness of the organization and its people to support the organizational transformation and new direction.
Supervisor : Pieter Andrian
Confidential until 27/8/2024
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| Publisher Place | Jakarta |
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xv, 146p: 30cm
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English
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NONE
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No other version available