Setting: United States, steel, $3.2 billion sales, 1986.



Provides background about the production of steel; changes in markets, technology, and competition; and the history of Inland Steel. Contains three parts: 1) interviews with the marketing and manufacturing vice presidents, 2) a description of the making of steel sheet, and 3) customer speeches and interviews. Designed to be used with Inland Steel Co. Product Policy (A) (9-587-134) and (B) (9-587-135).