Image of Leather Power: Encouraging Creativity, Boosting Productivity and Leveraging Opportunity in Leather Goods Craftsmen Community

Leather Power: Encouraging Creativity, Boosting Productivity and Leveraging Opportunity in Leather Goods Craftsmen Community

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CIP172019CIP 17IPMI Kalibata (CIP)Available

Publisher :Sekolah Tinggi Manajemen IPMI , 2019

Leather craft in Indonesia has grown rapidly by seeing the increase in market demand. There is a lot of leather craft around Indonesia that produce a highquality product including Sidoarjo, Magetan, Jogjakarta, Cibaduyut, Garut and other areas outside Java. Garut is one of the best leather producers in Indonesia, especially leather jackets. Leathercraft made by Garut has the same quality with imported leather products, with more affordable price. However, because of a lack of skill level and product variation, they can't develop its business. They only produce the same model every year and didn't aware of the current trend in big cities in Indonesia. Also, the finishing of the product itself it's not tidy yet. Furthermore, the craftsmen have limited access to sell the product, so they only rely on collectors. To assist advance leather craftsmen in Garut, our group discovered that BTPN Syariah provides support to help to develop the craftsmen community in Garut. By collaborating with team Daya BTPN Syariah, our group give training regarding to the problem including product development, online marketing, and soft skill. The aim of this project is to the welfare of the community to be able to develop their business and be independent

Series Title
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Call Number
CIP 17
Publisher Place Jakarta Selatan
Collation
viii, 62p ; 30 cm
Language
English
ISBN/ISSN
-
Classification
CIP 17
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Specific Info
-
Statement
Content Type
text

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