Image of E-Commerce 2019: Business, Technology and Society, Global Edition

E-Commerce 2019: Business, Technology and Society, Global Edition

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71332020IHF5548.32 L38 2019IPMI Kalibata (Library Reserved)Currently On Loan (Due on2020-06-02)

Publisher :Pearson/Prentice Hall , 2019

For courses in e-commerce.

The most up-to-date, comprehensive overview of e-commerce today
Lively and fun to read, E-commerce 2019: business.technology.society is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook (R), Google (R), Twitter (R), and Amazon (R) illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 15th edition, including its data, figures, and tables, has been updated through October 2018. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, Internet sales taxes, and intellectual property.

Series Title
-
Call Number
HF5548.32 L38 2019
Publisher Place Boston
Collation
912 pages ; 26 cm
Language
English
ISBN/ISSN
9781292303178
Classification
HF5548.32
Media Type
-
Carrier Type
-
Edition
15th edition
Subject(s)
Specific Info
-
Statement
Content Type
-

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