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Managing product life-cycles

Wheelwright, Steven C. - Levitt, Theodore - Hauser, John R. - Clark, Kim B. - Takeuchi, Hirotaka - Debrah, Yaw A. - Hayes, Robert H. - Dean, James W. - Sassar, W. Earl (Jr) - Nonaka, Ikujiro - Potts, George W. - Krubasik, Edward G. - Fujimoto, Takahiro - Gomory, Ralph E. - Summe, Gregory L. - Nevens, T. Michael - Susman, Gerald I. - Uttal, Bro - Merrirls, Roy - deBruicker, F. Stewart

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Implementing marketing strategies : Part II

Quelch, John A. - Von Hippel, Eric - Bonoma, Thomas V. - Levitt, Theodore - Takeuchi, Hirotaka - Still, Richard - Shapiro, Benson P. - Shostack, G. Lynn - Hlavacek, James D. - Cannon-Bonventre, Kristina - McCuistion, Tommy J.

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Managing and using computers : Part I

Takeuchi, Hirotaka - Nolan, Richard L. - Rockart, John F. - Mertes, Louis H. - Matteis, Richard J. - Buchanan, Jack R. - Linowes, Richard G. - Withington, Frederic G. - Strassmann, Paul A. - McFadden, Fred R. - Suver, James D. - Darrow, Joel W. - Belilove, James R. - Schmidt, Allan H.

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Implementing marketing strategies: Part II

Quelch, John A. - Von Hippel, Eric - Bonoma, Thomas V. - Levitt, Theodore - Takeuchi, Hirotaka - Still, Richard - Hill, John S. - Shapiro, Benson P. - Shostack, G. Lynn - Hlavacek, James D. - Cannon-Bonventre, Kristina - McCuistion, Tommy J.

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Managing product life-cycles

Implementing marketing strategies : Part II

Managing and using computers : Part I

Implementing marketing strategies: Part II

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