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Managing product life-cycles

Clark, Kim B. - Dean, James W. - Debrah, Yaw A. - deBruicker, F. Stewart - Fujimoto, Takahiro - Gomory, Ralph E. - Hauser, John R. - Hayes, Robert H. - Krubasik, Edward G. - Levitt, Theodore - Merrirls, Roy - Nevens, T. Michael - Nonaka, Ikujiro - Potts, George W. - Sassar, W. Earl (Jr) - Summe, Gregory L. - Susman, Gerald I. - Takeuchi, Hirotaka - Uttal, Bro - Wheelwright, Steven C.

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Implementing marketing strategies : Part II

Bonoma, Thomas V. - Cannon-Bonventre, Kristina - Hlavacek, James D. - Levitt, Theodore - McCuistion, Tommy J. - Quelch, John A. - Shapiro, Benson P. - Shostack, G. Lynn - Still, Richard - Takeuchi, Hirotaka - Von Hippel, Eric

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Managing and using computers : Part I

Belilove, James R. - Buchanan, Jack R. - Darrow, Joel W. - Linowes, Richard G. - Matteis, Richard J. - McFadden, Fred R. - Mertes, Louis H. - Nolan, Richard L. - Rockart, John F. - Schmidt, Allan H. - Strassmann, Paul A. - Suver, James D. - Takeuchi, Hirotaka - Withington, Frederic G.

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Implementing marketing strategies: Part II

Bonoma, Thomas V. - Cannon-Bonventre, Kristina - Hill, John S. - Hlavacek, James D. - Levitt, Theodore - McCuistion, Tommy J. - Quelch, John A. - Shapiro, Benson P. - Shostack, G. Lynn - Still, Richard - Takeuchi, Hirotaka - Von Hippel, Eric

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Managing product life-cycles

Implementing marketing strategies : Part II

Managing and using computers : Part I

Implementing marketing strategies: Part II

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