Managing new product and process development : text and cases
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HF5415.153 .C58 1993
00000000984
Available - Ada
Publisher :The Free Press , 1993
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The primary purpose of this book is to develop such a framework, drawing on almost a decade of our own research, course development, and consulting activities.
Contents :
Ch 1. Competing through development capability
Ch 2. The concept of a development strategy
Ch 3. Maps and maping : functional strategies in Pre-Project planning
Ch 4. The aggregate project plan
Ch 5. Structuring the Development Funnel
Ch 6. A framework for development
Ch 7. Cross-functional integration
Ch 8. Organizing and leading project teams
Ch 9. Tools and methods
Ch 10. Prototype / Test Cycles
Ch 11. Learning from development projects
Ch 12. Building development capability
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HF5415.153 .C58 1993
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| Publisher Place | New York |
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xv, 896p.; 24cm.
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| Language |
English
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| ISBN/ISSN |
0029055172
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| Classification |
HF5415.15
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