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The effect of live shopping advancement and influencer promotion on sustainable purchase decision : consumers impulsive buying behavior as mediating variable

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The effect of external and internal stimuli to post purchase behavior with impulse buying decisions as mediating variable on ice cream products : as seen in the evidence of PT. YXZ

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Consumer Behavior: Buying, Having, and Being

Consumer Behavior: Buying, Having, and Being

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Factors influencing online advertisement content and strategy towards consumer purchasing decision : a study in greater Jakarta

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Attitude, subjective norms, and perceived behavior control toward intention of whole wheat bread consumption

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The effect of customer behavior towards rural banks and competitive advantage of commercial banks on customer willingness to deposit money at rural banks in Jakarta : the mediating role of customer trust towards rural banks

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The effect of Tiktok live streaming shopping and perceived enjoyment toward online impulsive buying behavior with the moderating variable of trust

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Organizational behavior

Organizational behavior

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The impact of users value and behavior on electronic marketplace quality with trust and user types as moderating variables: a 2021 study in greater Jakarta area

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Organizational Behavior

Organizational Behavior

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The effect of marketing mix and technology acceptance model on purchase intention via vending machine mediated by attitude and moderated by age

The effect of marketing mix and technology acceptance model on purchase intention via vending machine mediated by attitude and moderated by age

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The moderating role of multi-finance's brand image on customer intention in choosing home financing in multi-finance company

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The Causality of Brand Experience Continuance Commitment and Affective Behavior Towards Brand Loyalty on Building A Single Brand Personal Device Environment

The Causality of Brand Experience Continuance Commitment and Affective Behavior Towards Brand Loyalty on Building A Single Brand Personal Device Environment

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The Influence of Agent Character and Relational Selling Behavior on Customer Loyalty Through Relationship Quality: A Study of Individual Life Insurance Customer in Jakarta, Indonesia

The Influence of Agent Character and Relational Selling Behavior on Customer Loyalty Through Relationship Quality: A Study of Individual Life Insurance Customer in Jakarta, Indonesia

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The Impact of Heuristics, Prospect, Market and Herding Towards in The Investment Decisions and Performance: A Study on Individual Investors in Jakarta, Indonesia

The Impact of Heuristics, Prospect, Market and Herding Towards in The Investment Decisions and Performance: A Study on Individual Investors in Jakarta, Indonesia

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The Impact Of Country Of Origin Image And Consumer Ethnocentrism Toward Purchase Decision Of Casual Apparel In Young Adult

The Impact Of Country Of Origin Image And Consumer Ethnocentrism Toward Purchase Decision Of Casual Apparel In Young Adult

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Contagious : Why Things Catch On

Contagious : Why Things Catch On

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Intention to Graduate on Time During Covid-19 Pandemic. The Moderating Role of Degree Program. A Case Study in Student of IPMI International Business School.

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The Outward Mindset : How to Change Lives and Transform Organizations

The Outward Mindset : How to Change Lives and Transform Organizations

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Academy of Management Perspectives Vol.34 No.1

Academy of Management Perspectives Vol.34 No.1

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Consumer Behavior

Consumer Behavior

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JAKI : Jurnal Akuntansi dan Keuangan Indonesia Vol 13 No.2

JAKI : Jurnal Akuntansi dan Keuangan Indonesia Vol 13 No.2

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JAKI : Jurnal Akuntansi dan Keuangan Indonesia Vol 13 No.1

JAKI : Jurnal Akuntansi dan Keuangan Indonesia Vol 13 No.1

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International Research Journal of Business Studies Vol 6 No. 1

International Research Journal of Business Studies Vol 6 No. 1

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Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success

Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success

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Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

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Weology : How Everybody Wins When We Comes Before Me

Weology : How Everybody Wins When We Comes Before Me

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Marketing to Gen Z : The Rules for Reaching This Vast and Verry Different Generation of Influencers

Marketing to Gen Z : The Rules for Reaching This Vast and Verry Different Generation of Influencers

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The new experts : win today's newly empowered customers at their 4 decisive moments

The new experts : win today's newly empowered customers at their 4 decisive moments

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Contemporary marketing : audio chapter reviews

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