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Providing Customer Relationship Management for Order Processing System (Case Study of PT B Indonesia)

Imansyah, Muhammad Rizki

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One to one, B2B : customer development strategies for the busines-to-business world

Peppers, Don - Rogers, Martha

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ACT! Express -- interact commerce corporation

Johnston, Mark W. - Marshall, Greg W.

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Inland Steel Co. Product Policy, Video 6: Fred Lerner -- Inventory Planning and Control

Doyle, Stephen X. - Levine, Lawrence B. - Shapiro, Benson P

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Inland Steel Company Product Policy, Video 3: Customer and Technical Services

Doyle, Stephen X. - Levine, Lawrence B. - Shapiro, Benson P

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Inland Steel Company Product Policy, Video 2: Sales and Manufacturing

Levine, Lawrence B. - Shapiro, Benson P

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Total relationship marketing : marketing management, relationship strategy, CRM, and a new dominant logic for the value-creating network economy

Gummesson, Evert

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CRM Strategy to Improve Customer Satisfaction PT United Tractors, Tbk

Mirza, Husnul

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Unbreakable Segment of BCA Customers: Focus on Customer Segments Relationship

Erivan, Riza - Kusmiri, Nana - Leksono, Wirawan - Liestyo, Stephen - Pranawa, Agus - Tertiana, Irvanos

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Place to space : migrating to e-business models

Vitale, Michael R. - Weill, Peter

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The E-marketplace : strategies for success in B2B e-commerce

Raisch, Warren D.

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Secrets of customer relationship management : its all about how you make them feel

Barnes, James G.

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All-to-one : the winning model for marketing in the post-internet economy

Luengo-Jones, Steve

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Lessons from the Nordstrom way : how companies are emulating the #1 customer service company

Spector, Robert

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Principles of services marketing

Palmer, Adrian

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The Practice of public relations

Seitel, Fraser P.

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Services marketing : integrating customer focus across the firm

Bitner, Mary Jo - Zeithaml, Valarie A.

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Harvard Business Review on Customer Relationship Management

Berry, Leonard L. - Chase, Richard B. - Dasu, Sriram - Dobscha, Susan - Fournier, Susan - Hill, Sam - Katzenbach, Jon R. - Lederer, Chris - Mick, David Glen - Prahalad, C.K. - Ramaswamy, Venkatram - Santamaria, Jason A. - Sawhney, Mohanbir - Seybold, Patricia B.

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