Services Marketing: Concepts, Strategies & Cases

Services Marketing: Concepts, Strategies & Cases

Yield management : strategies for the service industries

Yield management : strategies for the service industries

Service management : operations, strategy, and information technology

Service management : operations, strategy, and information technology

Service management

Service management

Services marketing : people, technology, strategy

Services marketing : people, technology, strategy

Service management : operations, strategy, and information technology

Service management : operations, strategy, and information technology

Services marketing : integrating customer focus across the firm

Services marketing : integrating customer focus across the firm

Michael Bregman

Michael Bregman

People Express, Introduction

People Express, Introduction

People Express Decline: Interview with Don Burr

People Express Decline: Interview with Don Burr

People Express Philosophy: Interview with Don Burr

People Express Philosophy: Interview with Don Burr

Mark Twain Bancshares, Inc.,

Mark Twain Bancshares, Inc.,

Service model software to accompany service management

Service model software to accompany service management

Student cd-rom for use with service management

Student cd-rom for use with service management

Competitive strategy of RSCM towards a center of excellence in child health care

Competitive strategy of RSCM towards a center of excellence in child health care

Analysis of the possibility to increase PCC membership and rate of using PCC

Analysis of the possibility to increase PCC membership and rate of using PCC

Searching for the users values and expectation in international direct dialing service

Searching for the users values and expectation in international direct dialing service

Revenue Management in Singapore Airlines Jakarta

Revenue Management in Singapore Airlines Jakarta


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