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LEADING THE STARBUCKS WAY

LEADING THE STARBUCKS WAY

Managing new product and process development : text and cases

Managing new product and process development : text and cases

Rising tide : lessons from 165 years of brand building at Procter & Gamble

Rising tide : lessons from 165 years of brand building at Procter & Gamble

Marketing management : knowledge and skills

Marketing management : knowledge and skills

Hartmann Luggage

Hartmann Luggage

Gillette Co.: Dry Idea Advertising (A)

Gillette Co.: Dry Idea Advertising (A)

Gillette Co.: Dry Idea Advertising (B)

Gillette Co.: Dry Idea Advertising (B)

Gillette Co.: Dry Idea Advertising (C)

Gillette Co.: Dry Idea Advertising (C)

Land Rover North America, Inc.

Land Rover North America, Inc.

Office Technology, Inc.: Members of the LMP Group

Office Technology, Inc.: Members of the LMP Group

Office Technology, Inc.: Members of the OEM Group

Office Technology, Inc.: Members of the OEM Group

MEM Co., Inc.: English Leather

MEM Co., Inc.: English Leather

Warehousing as an important aspect to adidas products in P.T. Borsumij Wehry Indonesia

Warehousing as an important aspect to adidas products in P.T. Borsumij Wehry Indonesia

Marketing communication study of Philips new consumer lighting products

Marketing communication study of Philips new consumer lighting products

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